Commercial model
Pricing, seats, and the prepaid usage wallet
$497/mo Agency HQ · $197/mo Business · client floors $497/mo (includes 1 dialing seat) · +$97/mo extra dialers · viewer seats free · minutes + AI from one prepaid wallet.
“What’s included, and what do I still pay for usage?”
Platform
$497 / $197
Agency · Business license
Dialing seats
+$97
Per dialer / mo (viewers free)
Usage wallet
Prepaid
Minutes · coach · ASR
No customer Telephony or AI consoles — provider credentials stay with DialProng.
Two plans — Agency vs Business
Marketing agencies that serve clients (for example insurance agents) take the Agency plan: one Agency subaccount with up to 10 isolated client floors beneath it.
Individual operators and single businesses take the Business plan: one business subaccount, no nesting.
- Agency platform — $497/mo HQ · each client floor $497/mo includes 1 dialing seat (unless unlimited override) · +$97/mo extra dialers
- Business — $197/mo · 1 subaccount · 1 floor seat included · +$97/seat above
- Enterprise call centers (>25 seats) — Talk to Sales for discounted seat pricing
Seats vs 3-line / 6-line dialing
A seat is an active login that can dial. That is what DialProng meters on the license.
Prong lines (default 3, commonly up to 6, platform cap 10) are how many numbers one seat rings at once — a campaign setting. Moving a seat from 3 → 6 lines does not change your DialProng license; it increases prepaid minute burn from the usage wallet.
Each paid client floor includes one dialing seat. Extra dialing seats bill at +$97/mo when Team grants Dialer. Viewer seats (analyst — no dial) never bill. Soft-launched client floors stay locked until billing hard-opens them.
Three line items on every relationship
We separate software, seats, and usage so margin tracks real load.
- Platform / client license — Agency HQ $497; each client floor $497 (1 dialing seat included) when charge-subaccount-first is on; Business $197
- Dialing seats — first seat per paid floor included; +$97/mo for extras via Team Dialer; viewer/analyst seats do not bill
- Prepaid usage wallet — calling minutes + AI coach/ASR at platform rates ($10 signup credit)
Client floors — soft launch then hard-open
Agencies soft-launch client floors, then email billing to the owner or pay checkout themselves — checkout is $497/mo only (not $497+$97). Payment success hard-opens dialing. Extra dialers are added from Team. Unlimited subaccount override skips the per-client $497 while seat fees can still apply.
Suspended seats and archived workspaces should not tax either side of the relationship.
Large agencies & enterprise
Past roughly 25 seats or sustained high concurrent dial sessions, Talk to Sales — enterprise call-center pricing and dedicated capacity when your load should not share the soft-open fleet.